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The Changing Face of Real Estate Marketing

Marketing tools and technology are changing daily, don’t fall behind by using the wrong ones! Marketing for real estate professionals used to be simple and consisted of business cards, newspaper ads, and maybe even the odd bus stop display. As we know, things are radically different today. While most REALTORS® have caught up with the times by launching personally branded real...

Are You Spending Too Much Time Marketing?

There is a direct correlation between marketing and overall sales, but how you’re marketing and the time required to do the marketing can be exhausting.  It’s not just about promoting your listings on every platform possible as much as it is telling your story as a knowledgeable and trusted real estate expert. Real estate is already a tough business, especially...

9News: Study Reveals Gap Between White and Black Homeownership Rates in Denver Area

A 2018 study from the Urban Institute revealed a gap of almost 32% between the homeownership rates for Blacks and Whites in the Denver metro area. The racial disparities in homeownership date back decades when practices such as redlining were common and real estate professionals could put their safety at risk for merely selling homes to Blacks. “Selling homes to...

NAR Reaffirms Its Stand on Fair Housing in National Ad

“We believe that fairness is worth fighting for, and we won’t stop until the fight is won,” reads a new full-page ad from the National Association of REALTORS® that will appear in The New York Times on Sunday and The Wall Street Journal on Monday. The ads, which focus on REALTORS®’ commitment to fair housing amid social unrest around race, are an extension of...

Industry Stakeholders Ask Governor Polis to Sign SB20-096

On June 22, CAR signed onto an industry stakeholder letter that asks Governor Polis to sign SB20-096 as a necessary replacement for remote notarizations. SB20-096 permits a notary public to perform a notarial act remotely on electronic documents. A notary public may notarize electronic documents for a remotely located individual so long as the notarial act occurs using an electronic...
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Capitol Connections – June 12, 2020

Government Affairs Update 2020 Legislative Session Nears the Finish Line The Colorado General Assembly is likely to adjourn this weekend if they complete their work. Despite a global pandemic, more than 700 bills were introduced in the 2020 legislative session. The Colorado Association of REALTORS® tracked 89 pieces of legislation and took a position on 49 bills with the direction of...
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Capitol Connection – June 5, 2020

Government Affairs Update CAR Advocates for Colorado REALTORS® The legislative session is back on and rolling quickly with fast moving Covid-19 relief packages coming to the table for discussion. We expect the pace to continue at a high speed as our state legislators even plan to work over the weekend. Over the past week, CAR’s Government Affairs Division testified on...
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Capitol Connection – May 29, 2020

The Latest from NAR Houses Passes Paycheck Protection Program Flexibility Act Earlier this week, the U.S. House of Representatives passed the “Paycheck Protection Program Flexibility Act,” which makes several amendments to the CARES Act to make PPP loans more helpful to small businesses by increasing flexibility. The changes include: Extending the program sunset to December 31, 2020;  Extending the length of...