How the FTC decided to allow the Zillow/Trulia Merger? The following are the comments of the Federal Trade Commission in setting out their view of the Zillow/Trulia combination. This is interesting reading for all industry participants. We note that REAL Trends (along with many others) filed an expert report on this matter, which laid out industry fundamentals as to how brokers...
Zillow, Inc. announced today that it has entered into a definitive agreement to acquire Trulia, Inc. for $3.5 billion in a stock-for-stock transaction, which is expected to close in 2015. The combined company will keep both the Zillow and Trulia consumer brands and will see Trulia CEO Pete Flint maintaining his position, though he will report to Zillow CEO Spencer...
The Internet has transformed how consumers shop for a wide variety of goods and services, but many issues remain unresolved when it comes to marketing homes online. About half of real estate agents appreciate that they can get their listings out to thousands of potential buyers via national websites, said Steve Murray, CEO of Castle Rock-based REAL Trends, during a Denver...